What Are Keywords?

Keywords are terms or phrases that are related to a website, product, service, advertisement or ad copy. Keywords are words that may be used by viewers searching for information relevant to Web pages, or a website.

An example of how a key word is written into the code is:
meta name="keywords" content="Synonyms and phrases that classify the content" />

meta name is code is not seen by the publics it sits in the source code, the internal structure of the website.

Some examples of Keywords are:

Web design, web development, web special, key words, keywords.

Make sure you include your keywords in your copy of your web page. Excellent places for keywords include: the very top of the page (above your logo), the headline, sub headlines, the first paragraph, and the last paragraph.

Search engine spiders look for the exact keywords If you really want to be listed under the key phrase of "Web design ", then that specific and exact phrase must appear repeatedly throughout the page.